Intermate
4,5/5Intermate is the reference for full-service social media in Germany. Founded in Berlin in 2015 by Philip Papendieck, it employs 250 people across three offices (Berlin, Hamburg, Cologne). In April 2025, it was acquired by SAMY Alliance, a social-first group backed by Bridgepoint, giving it access to international infrastructure while preserving its DACH roots.
Its value chain is fully internalized: in-house content studios, a proprietary platform for managing social media and influencer campaigns, and a paid social performance unit (Advertace). Official partnerships with TikTok, Meta and YouTube.
Clients: o2 Telefónica, Beiersdorf, Volkswagen, Yello, Bauhaus.
It is the best-structured agency for a brand wanting a complete social media and influencer service, rooted in the DACH market with native local teams.
Strengths. 250 native DACH employees, in-house studios, proprietary platform, Advertace paid social, SAMY Alliance.
Limitation. Post-acquisition integration to monitor.
Best for. All brands seeking full-service social media with the depth of a local agency and the vision of an international group.